November 2017 Marketing Minute

19 Essential Tools for 10x Real Estate Marketing

Getting real estate leads is already hard enough as it is. But what about prospecting for real estate leads? It’s probably something that you don’t spend a lot of time or effort on, but should be doing. Check out these 19 out-of-the-box solutions that will get your creative juices flowing in order to attract the right customers.

5 Tips for Making the Most of Your Cold Calls

Cold calling. Those two words are usually viewed with a negative connotation. But what if they didn’t have to be? From dropping the canned script to foregoing an attempt to close on the phone, there are several ways that you can take advantage of cold calls in order to try and establish a relationship with a client. Here are the five things you need to do.

The Politics of Print and Why We Need It

In order to reach a specific niche-market, the power of print becomes important. While the magazine relies on the power of other marketing tools formed around it, it nonetheless serves as an extremely valuable tool that still keeps the attention of those who might be in the home buying market. See this opinion article filled with statistics and facts to make a case for why print is in fact, not dead.

The 3 W’s of Real Estate Branding

WIFM. In case you’ve never heard of that acronym, it stands for What’s In It For Me. Along with this, there are two other things that you need to be asking as an agent in order to brand yourself in an ever-growing, competitive field. In order to create success as an agent, your personal brand is one of the most important aspects. Check out the three W’s that you can start implementing today.

How To Reduce the Stress of Thanksgiving

Inlaws. No room in the oven. Grandma’s cat fighting with the dog. Thanksgiving can be a stressful time of the year. With less than a week left until the holiday, it’s easy to see just how quickly one can get stressed. There are in fact several things that you can do to make this time of year a smooth one. Use these tips to reduce the chance of getting worked up on November 23.


Luxury Market is Booming, Thanks to Celebrities

Home Appraisals Better Match Owner’s Perceptions

A Little Prep Goes A Long Way When Selling a Home

“Never mind what others do; do better than yourself, beat your own record from day to day, and you are a success.”

American religious leader and influential public speaker



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