Tag Archives: Effective Advertising

7 Simple Ways to Brand and Market Yourself

from Seth Godin’s The simple first rule of branding and marketing anything (even yourself)” “Keep your promises.” If you say you’ll show up every day at 8 am, do so. Every day. If you say your service is excellent, make … Continue reading

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Why Branding Is Effective

by Rob Wicker Most Realtors understand the value of branding. Consumers see your name/image over and over and they become more comfortable with the idea of working with you. Familiarity doesn’t breed contempt, as the adage states, it breeds something … Continue reading

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The Extraordinary Shelf-Life of Homes & Land

by Adrian Amos We’ve said before that one of the benefits of advertising in Homes & Land magazine is its shelf-life – something that websites and newspapers just can’t duplicate. Last week we received incredible proof of the shelf-life of … Continue reading

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How to Connect With Home Sellers

by Rob Wicker Over one-third of home sellers contact at least two or more agents before selling their home, according to the NAR’s latest Profile of Home Buyers and Sellers. Not surprisingly, what sellers want most from their agent is … Continue reading

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An Affordable Makeover For Your Kitchen

by Rob Wicker These days the kitchen seems to be the most talked about room in the house. Also, the room most closely examined by home buyers. However, fixing up your kitchen can be extremely expensive. Columnist Phoebe Chongchua offers … Continue reading

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