Category Archives: Interesting Takes
The Formula for Customer Satisfaction
From Seth Godin (What you’re hoping for) – (What you get) This might be the simplest possible explanation of customer satisfaction. Dissatisfaction occurs when salespeople and marketers tend to try to amplify the first part (what you’re promised) while neglecting … Continue reading
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Good News: Consumers Still Prefer Realtors!
According to the 2011 National Association of Realtors’ Profile of Home Buyers and Sellers, nine out of ten buyers used a real estate agent or broker for their transaction. That’s 89% – the highest percentage in the last 10 years. … Continue reading
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