Author Archives: Rob Wicker
Why Branding Is Effective
by Rob Wicker Most Realtors understand the value of branding. Consumers see your name/image over and over and they become more comfortable with the idea of working with you. Familiarity doesn’t breed contempt, as the adage states, it breeds something … Continue reading
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An Affordable Makeover For Your Kitchen
by Rob Wicker These days the kitchen seems to be the most talked about room in the house. Also, the room most closely examined by home buyers. However, fixing up your kitchen can be extremely expensive. Columnist Phoebe Chongchua offers … Continue reading
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How Advertising Saved Thanksgiving
We at Homes & Land have a lot to be thankful for – the best real estate agents in the business are working with us! We know how hard you work every day to make homebuyers and sellers’ dreams a … Continue reading
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How To Network Successfully
by Rob Wicker We all go to networking events. They’re fun, and they can also be a great way to find new prospects. Bestselling author Jeffrey Gitomer offers these 11.5 ways to make more connections at your next networking event. http://bit.ly/nPOmpW
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The Marketing Genius of Steven Jobs
by Rob Wicker Steve Jobs was a celebrated marketer. “I would say that marketing was his greatest strength,” said Steve Wozniak, co-founder of Apple. The current issue of Advertising Age includes an interesting article about how Steve Jobs approached marketing. … Continue reading
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