Monthly Archives: October 2009

Twitter Tip

Homes & Land has a Twitter application for consumers to get property information sent to their mobile phones. Realtors can use this too. When you’re driving neighborhoods with a client, you can get basic listing information sent instantly to your … Continue reading

Leave a Comment

Filed under Products & Services

Compiling a Marketplace Analysis

Realty Times recently posted an article by Dirk Zeller on how to construct a market analysis if your local Board of Realtors doesn’t provide one. His formula can help you assess trends in your marketplace. Read Article

1 Comment

Filed under Marketing Minute

Branding For Referrals

by Rob Wicker Most agents accept the fact that there are benefits to branding. It’s nice to be in a restaurant or at a party and be acknowledged as a real estate professional by someone you’ve never met. “It’s not … Continue reading

Leave a Comment

Filed under Advertising

Households Change

by Rob Wicker The housing market is going to recover. That is one of the benefits of being in a fundamental business like real estate. People need to move for a lot of important reasons. For example, every year two … Continue reading

Leave a Comment

Filed under Interesting Takes

The Most Bang For Your Buck

by Rob Wicker, Chief Marketing Officer Chris Anderson is the Editor in Chief of Wired magazine and Wired.com, as well as the author of the bestselling book, The Long Tail. Here is a quote by Mr. Anderson that I recently … Continue reading

Leave a Comment

Filed under Advertising